About Us
Founded in 2017 by Lauren Oliver, Mums Who Wine was created with one simple mission: to change the lives of mums. What began as a small community bringing women together has grown into one of Australia’s most trusted motherhood communities, connecting thousands of women through meaningful experiences, support and genuine connection.
Driven by passion
Over the past nine years, we have proudly:
Expanded into six states across Australia.
Connected more than 30,000 mums through our events.
Hosted over 500 community events.
Delivered more than 20 self-care retreats, getaways and reset experiences.
Raised over $40,000 for PANDA to support perinatal mental health.
Partnered with more than 450 Australian businesses.
Raised over $25,000 through our Community Fund to support mums and families in need.
Built an incredible community of women who continue to support one another every day.
While our community has grown, one thing has become increasingly clear.
Today’s mums are carrying more than ever. Beyond the physical demands of motherhood is the invisible mental load—constant decision making, endless to-do lists, information overload and the pressure to keep everything running.
Over the past 12 months, our focus has evolved to meet this growing need.
Our new and improved mission
Today, Mums Who Wine is dedicated to helping mums reduce overwhelm, combat burnout and ease decision fatigue by providing trusted resources, carefully curated recommendations and a supportive community they can rely on.
We are still proudly hosting our events and getaways, because creating space for mums to connect, rest and reset has always been at the heart of what we do. At the same time, we’re looking at new ways to support mums with the mental load and help them remember who they are beyond their role as a mum.
Our mission hasn’t changed.
We are still here to change the lives of mums.
We are simply doing it in a new way—by helping lighten the load of motherhood, one decision, one resource and one mum at a time.